When it comes to getting your healthcare company positive press, there's no such thing as too much. One of the most effective ways to connect with potential customers is through [...]

As an ophthalmologist, your job is to make sure people can see the world around them. Your job is important, you're highly educated in a complex healthcare field. You should [...]

Eyecare marketing is changing. At this point in time, everyone understands that we're all using online search for just about everyting. In a previous blog article we discussed how 92% of 26-36 [...]

Like most businesses, optometrists are always looking for effective methods of attracting new patients to their practice. Online marketing, search engines, and social media are valuable starting points for growing [...]